17 5 / 2012

thenextweb: While Facebook and Twitter may rule the roost when it comes to total users, a few surprising names pop up when you look at the equally important statistics relating to user engagement. In layman’s terms, user engagement refers to how effective a site is at keeping users interested once they sign on. A quick scan of comScore reports from March of this year shows that, while they may be the best at attracting new users, sometimes the major players in the social networking game don’t always do a great job of keeping those users interested. (via Facebook’s 900 Million? But What about Engagement?)

thenextweb:

While Facebook and Twitter may rule the roost when it comes to total users, a few surprising names pop up when you look at the equally important statistics relating to user engagement. In layman’s terms, user engagement refers to how effective a site is at keeping users interested once they sign on. A quick scan of comScore reports from March of this year shows that, while they may be the best at attracting new users, sometimes the major players in the social networking game don’t always do a great job of keeping those users interested. (via Facebook’s 900 Million? But What about Engagement?)

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  14. missjessicasmith reblogged this from thenextweb and added:
    that’s right people, tumblr users have no lives
  15. marktech reblogged this from emergentfutures and added:
    Marketers, interesting insights to analyze. @diogofc
  16. edfelix reblogged this from emergentfutures and added:
    Interesting statistic. We continually assume that Facebook is the most engaging platform for visitors to social sites,...
  17. bronyned reblogged this from thenextweb
  18. intricatelysimple reblogged this from emergentfutures
  19. swagandpassion reblogged this from emergentfutures and added:
    So true with Tumblr. Waste so much time lol. Does this include mobile apps?
  20. emergentfutures reblogged this from thenextweb
  21. dsaintradio reblogged this from thenextweb and added:
    the duce? People still go on Tagged?
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